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Archives for: October 2008, 06
10/06/08
Choosing the Right Business Name
10:22:22 pm, Categories: In the News
David Perla recently co-authored an article with Peter Sloane, partner at Ostrolenk Faber LLP on trademarks and company names, which appears as the lead story on Entrepreneur.com. The article, What’s in a name? Everything, is a must read for all entrepreneurs facing the classic marketing dilemma of choosing the right company name.
The article explores some of the best approaches to choosing a Company name:
- Determining a name that differentiates your business from competitors
- Creating successful Company names
- How to trademark your Company name
- Common mistakes to be avoided
See this article on Entrepreneur.com.
96 words by Kim Culpepper, 402 views • Send feedback
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